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Browsing Business Administration / İşletme by Subject "Consumer Behavior"

Browsing Business Administration / İşletme by Subject "Consumer Behavior"

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  • Ozcilek Dolekoglu, Celile; Isik, Anastasia; Kokangul, Muzeyyen (Akademik Hassasiyetler = The Academic Elegance / Hüzeyfe Süleyman ARSLAN, 2022-08)
    Black Friday, Cyber Monday, and the Single Day sales festivals have repeatedly proven themselves to be world-famous phenomena, and keep on beating new sales revenue records, year after year. Based on these, this study was ...
  • Ozcicek Dolekoglu, Celile; Celik, Onur (Uluslararası İktisadi ve İdari İncelemeler Dergisi UİİİD = International Journal of Economics and Administrative Studies / Kenan ÇELİK, 2020-08)
    In life today, Y generation constitutes the largest population group which is actively involved in consumption and production process. Therefore, it draws the attention of both implementers and science world. This study ...

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